Defining Your Goals and Target Audience
Before you even think about posting a picture, you need a plan. What do you hope to achieve with your social media presence? Are you trying to drive sales, build brand awareness, connect with your community, or something else entirely? Once you’ve identified your primary goals, you need to understand your target audience. Who are you trying to reach? What are their interests? Where do they hang out online? Knowing your audience will help you tailor your content and choose the right platforms.
Choosing the Right Platforms
Not every platform is right for every