Define Your Niche and Services
Before you even think about a website, pinpoint exactly what kind of marketing services you’ll offer. Don’t try to be everything to everyone. Focus on a specific area, like social media marketing for restaurants, email marketing for e-commerce businesses, or content marketing for tech startups. The more specialized you are, the easier it is to target your ideal clients and stand out from the competition. Consider your skills and experience – what are you genuinely passionate and knowledgeable about? What areas are in high demand? Researching industry trends can help you make an informed decision.